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What is CX Academy?
CX Academy is an industry-leading online course that teaches you everything you need take your first steps in becoming a CX superstar.
CX Academy is an 8-lesson online video program. Total program running time is roughly 2.5 hours. Additional resources include 4 ebooks, 1 excel template, and all lessons are available in presentation format.
Customer Experience 101
Of course high quality comes with a price tag but we want to make sure that as many as possible is able to take our trainings - At the moment you are able to join the CX Academy basic course with just $599 (+VAT). This price includes everything you need to get certified + the certification.
CEO & Entrepreneur
”CX Academy delivered me relevant cutting edge CX knowledge in a form of easy to consume courses. This training has allowed me to execute an impactful CX program for my team.”
Chief Marketing Officer
”I was looking for an entry level course on CX with all the most important factors to educate my staff. Each and everyone in the company took the course and loved it – this really made impact!”
Investor & CEO
”I have worked with Jaakko (program teacher) on numerous projects. He can really put complex things in an easy to understand form so that learning is easy – would recommend this course to any marketing professional!"
Why get certified?
- You'll be recognized as a certified customer experience professional.
- You'll get the latest industry knowledge around customer experience to stay ahead of the curve.
- Exclusive opportunity to join our community at CX forum and explore unlimited opportunities to network with industry experts, influencers, and our thriving community.
- Everyone who enrolls in CX Academy will get the opportunity to become a contributor for the Feedbackly Blog. Your post will be put in front of thousands of readers!
- Course overview and rules (0:40)
- Introduction & Learning goals (10:56)
- Lesson 1 - Why Is CX So Important? (19:25)
- Lesson 2 - How To Create The Happiest Customers In The World (14:03)
- Lesson 3 - How To Create And Manage An Effective CX Program (26:15)
- Creating your Feedbackly account (1:28)
- LAB 1 - Creating your first survey (25:43)
- Lesson 4 - What is a Customer Journey? (13:59)
- LAB 2 - Mapping your Customer Journey (21:02)
- Lesson 5 - How to Measure CX Success (24:15)
- LAB 3 - Analyzing your CX Data (29:52)
- LAB 4 - Closing the loop (15:42)
- Lesson 6 - How to Create an Effective Employee Experience (EX) Program (12:35)
- Lesson 7 - The Return on Investment (ROI) of Customer Experience (13:50)
- Lesson 8 - The Future of Customer Experience (30:13)
- Get Your Certification - Test
- How to get certified?
- All the lecture materials
- eBook - Customer experience cheat sheet
- eBook - Customer Journey university 2.0
- eBook - NPS the fundamental guide
- eBook - The ROI of customer experience
- Template - Customer journey map
- CX Academy Lab - Tasks and practical training (95:44)
- Course extra - The impact of Covid-19 to CX (16:21)
- Course extra - Practical cases (1:46)
Meet Your Instructor
Jaakko is a startup entrepreneur, founder and award winning customer experience professional at @feedbacklyapp as well as the founder of the biggest entrepreneurial digital community in Finland - Yrittäjä.io.
He is a keynote speaker, who talks about everything from entrepreneurial stories to day to day human communications, personal branding and of course customer experience. He is also the author of the book "The Journey - How to create the happiest customers in the world"
He enjoys coaching golf, sailing, smoothies and doing triathlons. When he is not able to find any wind or customers his time goes writing and building wooden surfboards. Everything you need to know about him, you may find here jaakkomannisto
What Are You Waiting For?
CX Academy and certification will help you to take the next step in your career and help you grow your business. The Customer Experience 101 ($599 + VAT) is a perfect course for you to get started and become a certified CX professional.